
SeedFinder
SeedFinder is a web-based platform that maps the genetic lineage and supply chain of plant strains.
It allows users to explore the origins, parent strains, and breeding history of specific plants — offering a clear view into how a strain was created and where it comes from.
I was responsible for the complete redesign of the platform, including a fresh, user-friendly interface and an intuitive structure for navigating complex genetic data. In addition to the UX/UI work, I developed a new visual identity for SeedFinder — aligning the brand with a more modern, trustworthy and accessible tone.
It allows users to explore the origins, parent strains, and breeding history of specific plants — offering a clear view into how a strain was created and where it comes from.
I was responsible for the complete redesign of the platform, including a fresh, user-friendly interface and an intuitive structure for navigating complex genetic data. In addition to the UX/UI work, I developed a new visual identity for SeedFinder — aligning the brand with a more modern, trustworthy and accessible tone.